Body of Work
Selected Chapters
Chapter 01 · 2020–
AI Systems Lead & Marketing Strategist
Beliteé
SaaS with 4 versions over 5 years. AI facial diagnostics, e-commerce with Google Merchant, automated reels with Remotion + Claude CLI, and semiotically-designed Meta Ads campaigns.
Chapter 01
Beliteé
2020–AI Systems Lead & Marketing Strategist
SaaS with 4 versions over 5 years. AI facial diagnostics, e-commerce with Google Merchant, automated reels with Remotion + Claude CLI, and semiotically-designed Meta Ads campaigns.
Chapter 02 · 2015–2025
Ads Pioneer & Strategist (2015–2025)
MClinique
Early adopter of Meta Ads for High-Ticket courses ($150-$1,000+ USD). Extreme efficiency: 12.5% CTR and $0.02 CPC. 13,000+ students trained.
Chapter 02
MClinique
2015–2025Ads Pioneer & Strategist (2015–2025)
Early adopter of Meta Ads for High-Ticket courses ($150-$1,000+ USD). Extreme efficiency: 12.5% CTR and $0.02 CPC. 13,000+ students trained.
Chapter 03 · 2022–2024
Growth Architecture for Clinics
Full-Funnel Systems
Consulting program designed to transform aesthetic clinics into systemized businesses. Proprietary framework featuring B2B prospecting automation and full CRM implementations.
Chapter 03
Full-Funnel Systems
2022–2024Growth Architecture for Clinics
Consulting program designed to transform aesthetic clinics into systemized businesses. Proprietary framework featuring B2B prospecting automation and full CRM implementations.
Chapter 04 · 2023–2024
Product Lead (2023–2024)
Utropix
Supplement brand launched from zero: naming, packaging, visual identity, landing page. 100 units sold in first cycle through direct marketing.
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Chapter 04
Utropix
2023–2024Product Lead (2023–2024)
Supplement brand launched from zero: naming, packaging, visual identity, landing page. 100 units sold in first cycle through direct marketing.